POSITIONING
What NPA does — and what it doesn't.
A firm boundary is a feature, not a limitation. NPA is designed as neutral infrastructure; the partner brand holds the interpretive authority.
NPA IS
- 01An engine that normalizes static biological signals into numerical indicators.
- 02Output: structured data (numerical + metadata), not conclusions.
- 03White-label — the interpretation layer belongs entirely to the partner brand.
- 04A decision-support engine for B2B integration.
NPA IS NOT
- 01A clinical inference, medical assessment, or any form of interpretive output.
- 02A measure of future success, individual ranking, or behavioral profiling.
- 03A B2C product — we do not sell directly to individuals.
- 04An aptitude test, IQ measure, or any causal claim.
CORE ANALYTICAL FRAMEWORK
Three layers. One direction of data flow.
NPA separates the engine from interpretation. Each layer has a distinct responsibility — enforced by a responsibility firewall.
Responsibility firewall: NPA is responsible for the integrity of the engine and output schema. Interpretation, claims, and decisions made against end-users are the responsibility of the partner brand.
SOLUTIONS
What you can build on top of the NPA engine.
Four primary segments. Each partner defines their own product.
THEORETICAL FOUNDATIONS
Five pillars. Sixty years of academic foundations.
Not outcome claims — methodological foundations. Every pillar has contributors, relevance, and references that can be audited.
LICENSING
Two license tiers. No hidden fees.
Choose by scope: single brand or multi-product portfolio. One-time payment; tokens follow usage.
CORE
Core License
Rp 100.000.000· one-time
- 1–5 output analytic layer
- 2.000 tokens included
- Single brand
- Single country
- 1 business model
- Hosting included
RECOMMENDED
STRATEGIC
Strategic License
Rp 200.000.000· one-time
- 6–25 output analytic layer
- 4.000 tokens included
- Multi-product portfolio
- Multi-country (approval)
- Multi business model
- + Co-branding & marketing kit
Additional tokens: Rp 50.000 / token · minimum 100 tokens